Unleash Your Drive, Embrace Your ICON
An all-in-one hub for motorsports and car culture MarketingNewsCommunityServicesMedia
One Brand.
Every Corner of Car Culture Covered.
Icons Performance is the up-and-coming platform built for drivers, shops, creators, and race teams who are tired of being overlooked. We’re launching AI-powered marketing tools that help shops and brands grow faster, and creating real opportunities for racers and content creators to get seen, supported, and paid. This isn’t hype. It’s a no-fluff, no-gatekeeping movement built to fuel every corner of car culture with the tools, exposure, and community it’s been missing.
Icons: The All-in-one solution
| Services |  Icons Performance |
Event Companies | Marketing Agencies | SAAS Platforms | Creative Freelancers |
|---|---|---|---|---|---|
| Digital Marketing | ✅ | ✅ | ✅ | ❌ | ❌ |
| Content Creation | ✅ | ✅ | ✅ | ❌ | ✅ |
| Branding | ✅ | ❌ | ✅ | ✅ | ✅ |
| Lead Generation | ✅ | ❌ | ✅ | ✅ | ❌ |
| News and Event Coverage | ✅ | ✅ | ❌ | ❌ | ✅ |
| Driver/Creator Network | ✅ | ❌ | ❌ | ❌ | ❌ |
| Education Programs | ✅ | ❌ | ❌ | ❌ | ❌ |
| Cross Promotional Network | ✅ | ❌ | ❌ | ❌ | ❌ |
| Enthusiast Community Network | ✅ | ❌ | ❌ | ❌ | ❌ |
Sick of bouncing between a dozen platforms to grow your racing brand or shop?
Welcome to Icons Performance, your all-in-one pit stop for content, marketing, and motorsports domination. Whether you’re a driver, team, shop, creator, event promoter, or parts brand, we’ve built this thing for YOU!
On track? We help you look like a pro and land sponsors.
Off track? We hand you the same AI tools big brands use to scale.
No more guesswork. No more juggling agencies.
Just a full-throttle, done-for-you system that connects fans to racers, brands to buyers, and hustlers to results. See how we tune the game for each crew in the industry.
Let’s Be Real…
Posting on Instagram? Chasing sponsors? Setting up websites, funnels, and email blasts? You didn’t sign up for that!
But without it? No one sees you. No one buys from you.
Your competitors? Yeah, they’re winning online while you’re wrenching.
Your one-stop pit crew
We power drivers and race teams with pro content and sponsor-ready branding. We arm auto shops and brands with AI tools that bring in leads while you sleep.
But we don’t just hand you the keys and wish you luck. We’re in the trenches with you, white-glove support, real strategy, and zero ghosting. Because this isn’t just about your next race or next client…
It’s about building a future that feeds your family and cements your legacy. Legacy isn’t just made at the track. It’s made by the underdogs who refuse to quit. IF that’s you then we’re here to make damn sure you’re one of them.
“We’re here to close the gap between street-built and pro-level. Pushing the limits to unite car culture and motorsports under one roof. One mission, one movement, all gas.”
Events For Everyone
No matter the size, no matter the scene. If you’ve got the vision, we’ve got your back.
From grassroots meets to full-blown track days, we help event planners and companies bring their ideas to life with the content, strategy, and support they need to make it unforgettable.
Whether you’re throwing a pop-up, hosting a car show, or managing a major motorsports weekend, we’re here to amplify it, shoot it, and help you scale it.
Your event. Your crowd. Our execution. Let’s build something they won’t stop talking about.
Services
Recent Event Coverage
